Make your mark through the power of Public Relations. Adrienne Greenwood, a public relations expert, guides us through the complex and often misunderstood work of public relations and the journey of building brand perception and narratives.
In this episode, she answers the frequently asked questions, emphasizes and shares the importance of a consultative approach that builds trust and credibility, crafting a unique brand story, and utilizing various PR tactics to reach your target audience.
If you're an ambitious leader looking to find your zone of genius, amplify your voice and influence, get more media coverage, elevate your brand, and make a lasting impact, you're in for a treat! Listen in and unlock your hidden potential through public relations.
What to expect in this episode:
(00:00) - Introduction.
(02:51) - Adrienne's journey to becoming a PR expert and building her business.
(10:00) - The Hero's Journey: Understanding client archetypes and their zone of genius.
(18:00) - An insider look into the PR process.
(24:40) - Amplifying your Podcast through PR.
(30:55) - Three-pronged approach to podcast launch.
(31:52) - Importance of connections in PR.
(33:28) - How do you know if you're ready for PR?
(36:14) - How to connect with Adrienne.
(36:50) - Why hiring a publicist is important.
About Adrienne Greenwood
Adrienne Greenwood Haus is a publicity expert and business strategist. She is a published author, a contributing journalist at The Grit Daily, Women on Business, and an editor-in-chief at Disrupt.ink. She converges thought leadership, book publishing, and brand influence, and is dedicated to guiding ambitious business leaders and industry experts to leverage and monetize their knowledge through the journey of authorship and brand elevation using a tailored and strategic focus on content marketing, public relations, and digital storytelling.
Connect with Adrienne Greenwood
Website: https://adriennegreenwood.com/
LinkedIn: linkedin.com/in/adriennegreenwoodhaus
Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/
Go ahead and check out my podcast https://www.makeyourmarkpodcast.com/
For more info, please feel free to email me at kay@makeyourmarkagency.com
FREE Gifts from Kay Suthar the Host:
- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com/
