MYM 186 | The Art and Science of Digital Marketing with Jarrod Lopiccolo
In this episode, Kay sits down with Jarrod Lopiccolo, CEO and Co-founder of Noble Studios, a creative digital performance agency. Jarrod shares his entrepreneurial journey, starting from his roots in architecture to pioneering the digital marketing space. He discusses the importance of integrating creativity, strategy, and performance in modern marketing, and how human connection remains at the heart of every successful campaign. Whether you're a business owner or a marketing enthusiast, Jarrod’s insights on AI, content strategy, and digital performance are sure to inspire and inform.
What to Expect in this Episode:
00:00:01 — Introduction to Jarrod Lopiccolo and his journey in digital marketing.
00:02:05 — Transitioning from architecture to digital marketing.
00:07:50 — Early challenges and the vision for Noble Studios.
00:13:45 — Overcoming skepticism in the early days of digital marketing.
00:17:00 — How curiosity and resilience fueled Jarrod’s entrepreneurial success.
00:24:01 — The evolving role of AI in marketing and its limitations.
00:31:00 — The importance of human connection in a digital-first world.
00:41:30 — Customizing content strategies across different platforms.
00:48:00 — Final thoughts and advice for businesses navigating digital marketing.
Guest Bio:
Jarrod Lopiccolo is the CEO and Co-founder of Noble Studios, a globally recognized creative digital performance agency. With over two decades of experience, Jarrod has led Noble Studios to collaborate with major brands such as Autodesk, Adobe, and Google. His background in architecture and passion for user-centric design have shaped his approach to building compelling digital experiences that drive results. Jarrod is an advocate for blending creativity, performance, and human connection in the ever-evolving world of digital marketing.
Connect with Jarrod Lopiccolo:
Website: https://noblestudios.com
LinkedIn: Jarrod Lopiccolo
Connect with your Host, Kay Suthar
Business Website: https://makeyourmarkagency.com/
Podcast Website: https://www.makeyourmarkpodcast.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/
Facebook Group: https://www.facebook.com/groups/482037820744114
Podcast: https://www.makeyourmarkpodcast.com/
Email: kay@makeyourmarkagency.com
FREE Gifts from Kay Suthar:
- 3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/
- 5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.com
Free Podcast Resource: Podcast Launch Blueprint
Tune in to discover how you can elevate your business with Jarrod's expert strategies on digital marketing, creativity, and human connection
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